CK pays homage to the old days with new #MyCalvins campaign
Calvin Kleins star studded campaign titled: “Our Now: #MyCalvins" is the latest of brands iconic showcase campaigns.
This vintage ad, shot by British photographer Glen Luchford and styled by Melanie Ward transports us to the good old days. Reminiscing a familiar suburban environment and capturing the iconic spirit of today's youth. Along with musical elements of True Faith by New Order aiding in transporting us to a better time, the campaign highlights CK's new Statement 1981 underwear, which feature bold graphic waistbands that nod to the brand's founding year. .
Stars include Kendall Jenner, Shawn Mendes, ASAP Rocky and Noah Centineo.
Take a look below!